COOKIE JAR ENTERTAINMENT MOVES FULL STEAM AHEAD WITH ITS LATEST FANTASY-ACTION-COMEDY SERIES JOHNNY TEST PREPARE FOR BIG LAUGHS, BIG ADVENTURES AND OVERALL BIG STUFF
AS THE THE NEWEST ADDITION TO THE ACTION-ADVENTURE BRAND COLISEUM, JOHNNY TEST HEADS TO MIPCOM WITH IMPRESSIVE TV SALES
FOR IMMEDIATE RELEASE:
LOS ANGELES, CA (September 15, 2006) - Cookie Jar Entertainment Inc. today announced that they will officially launch Johnny Test, the latest series from its rapidly growing action-adventure brand Coliseum, at this year's Mipcom Jr. with 26 half-hour episodes. Following a year of success on Kids' WB!, leaders in kid's primetime, Johnny Test has peeked the interest of networks and the series' recent sales activities clearly illustrates that broadcasters are taking note of the show's quality production, hilarious storylines and ability to become one of Coliseum's staple properties.
Johnny Test is vastly becoming a global brand even before making an appearance at Mipcom, the annual international event for co-producing, buying, selling, financing and distributing entertainment content across all platforms. Recent broadcast sales for Johnny Test include season pick-ups by Kids' WB! in the U.S., TeleTOON Canada Inc., Daro Film Distribution covering South Africa and the Middle East, MTV Networks Europe's Nickelodeon station, and lastly, Liberation Entertainment Limited in Ireland and the UK. Cookie Jar Entertainment expects Mipcom activity surrounding Johnny Test to mirror that of the series' recent, yet impressive, partnerships with strong broadcasters across the globe.
Johnny Test chronicles the adventures of a fearless 11-year-old boy, his genetically engineered super dog Dukey and his 13 year-old twin-teen-prodigy-nuclear-scientist-inventor sisters, Susan and Mary, who use Johnny as their guinea pig for their out-of-this-world scientific experiments. With his carefree attitude, Johnny is always up for an adventure as long as Dukey can come along. Johnny Test will take his audience of boys 6-11 on wild adventures, giving them big laughs as they serve as co-pilots to his insane missions and battles with villains; always pushing the limits – speed limits, time limits, physical limits, you name it! Johnny Test can do all of that...and more!
Johnny Test comes from the creative talents of Scott Fellows, creator and executive producer of the witty Nickelodeon series "Ned's Declassified School Survival Guide" and a writer for the "Fairly Odd Parents." Sander Schwartz and Loris Lunsford served as executive producers of the series' 1st 13 episodes. The 2nd 13 part series is produced by Cookie Jar Entertainment and executive produced by CEO Michael Hirsh, and Lesley Taylor, the company's EVP of Production.
For more information on Johnny Test, please visit www.thecookiejarcompany.com or visit Cookie Jar Entertainment at Mipcom 2006 at stand R30.33.
Coliseum is the action-adventure brand of Cookie Jar Entertainment Inc. Coliseum programming engages kids with captivating content; providing them with an exhilarating experience. "Dark Oracle," "Are You Afraid of the Dark," "Spider Riders," and the new series "Johnny Test," are just a few of the thrilling programs brought to the world by the Coliseum brand.
About Cookie Jar Entertainment
Cookie Jar Entertainment Inc, part of Cookie Jar Group, is a market-driven, brand building company that is committed to children first and foremost and is dedicated to the development and production of quality programming that embraces the whole child, with animated and live-action series that educate, entertain, inspire and enlighten. Cookie Jar Entertainment is known for such renowned children's properties as "Arthur," "The Doodlebops," "Caillou" and "Gerald McBoing Boing."