THE JUNO COMPANY SIGNS CPLG AS GLOBAL LICENSING AGENT Products to Include Juno's Music-Focused Children's Toys, Apparel, Music and Books
FOR IMMEDIATE RELEASE:
San Francisco, California (May 18, 2011) - The Juno Company, a leading children's digital new media company specializing in the creation of innovative music education products including movies, apps and games, television programming, toys, books and more, has named Copyright Promotions Licensing Group (CPLG) as its global licensing agent for its award-winning Juno Baby and Juno Jr. franchises. Under the deal CPLG will be responsible for growing The Juno Company's roster of licensed product partners while expanding the retail base and securing promotional partners.
Building on The Juno Company's solid reputation for creating and producing original and educational music experiences and products for young children, CPLG will target parents of children aged 12 months to six years old with a wide range of Juno branded products from toys and apparel to music and books.
"We design our products with one goal in mind, to instill a lifelong love of music in children, and partnering with a global powerhouse like CPLG will help us effectively share Juno's message with new audiences," said Liza Coppola, SVP of Marketing and Sales for The Juno Company. "The Juno Company's brands will be a perfect complement to CPLG's existing lineup of other award-winning children's properties like Caillou and Strawberry Shortcake."
"We are honored to represent this unique and special brand. No other property exposes children to such rich, beautiful orchestra music using a wonderful combination of puppetry and animation," says Cindy Davis, SVP Domestic Licensing at Cookie Jar's CPLG Division. "With an initial focus on North America, CPLG is excited to build on the success of The Juno Company and extend the brand into many categories of children's products from toys and apparel to musical instruments and publishing."
The Juno Company, founded by mom and composer, Belinda Takahashi, Ph.D., is best known for its Emmy Award-winning Juno Baby and Juno Jr. lines of product, which both feature original music composed and performed by live orchestral musicians and a cast of lovable puppets that interact with children through creative and educational storylines. The characters play in the musical world of Harmonia Springs where trees are made of cellos, cars are shaped like bass clefs and lamp posts like French horns and the train that takes them on their journey is made up entirely of musical instruments. Through their journeys, the characters learn new musical concepts as they sing to the original, orchestral music. The Juno Company team is a blend of senior technologists, top children's creatives, and leading children's educators. The Juno Company proudly founded The One For All Program, which helps the company achieve its mission to bring beautiful, orchestral music education to children everywhere. For every Juno product sold, The Juno Company donates a music education DVD to a child in need. Buy One, Give One.
About The Juno Company
Headquartered in San Francisco, CA, The Juno Company is a leading children's digital new media company specializing in the creation of innovative, music education products from digital Apps and games to movies that encompass virtual goods and/or physical goods for children aged 12 months to preschool age. Founded by classical composer and mom, Belinda Takahashi, Ph.D., The Juno Company collaborates with top researchers, instructors, artists and musicians to produce its award-winning lines, Juno Baby and Juno Jr. Products include DVDs, CDs, toys, peripherals and apparel and are presently sold at various national retail stores. The Juno Company's series of digital Apps and eBooks are based on the Juno Baby and Juno Jr. storylines and provide children a new way to interact with, learn about and share music. Juno Baby and Juno Jr. IPs are owned by The Juno Company. The Juno Company at 116 New Montgomery Street, Suite 200 San Francisco, CA 94105; Phone (415) 820-5100 or (877) JUNO-BABY; Fax (415) 879-9937; and website at www.JunoBaby.com.
About Juno Baby and Juno Jr.
All DVDs, CDs, books and Apps published by The Juno Company feature original music composed and performed by live orchestra musicians, and a cast of lovable puppets that interact with children through creative and educational storylines. The Juno Baby and Juno Jr. puppets were designed and created by the talented hands behind some of your favorite Muppet and Sesame Street characters*. The main characters of the Juno franchise are: Juno, a young girl who loves music, Rai Rai, Juno's brother, a rabbit named Bunny, a cat named Indie, a caterpillar named Murphy and a bee named Buzz. In Juno Jr., the characters live in the musical world of Harmonia Springs where trees are made of cellos, cars are shaped like bass clefs and lamp posts like French horns, street signs flash "Waltz" and the train that takes them on their journey is made up entirely of musical instruments. Through their journeys, the characters learn new musical concepts as they sing to the original, orchestral music.
*The Muppet and Sesame Street trademarks and associated characters are the trademarks and intellectual property of their respective owners. Juno Baby, Inc. is not sponsored by, affiliated or associated with these companies.
About The One For All Program
Buy one. Give one. The Juno Company has partnered with the National Head Start Association on a mission to bring beautiful, orchestral music education to children in need. For every Juno product sold, The Juno Company will donate a music education DVD to a child in need.
CPLG is one of the world's leading entertainment and sport licensing agencies with offices in the U.S., Canada, UK, Benelux, France, Germany, Italy, Portugal, Spain, and Japan. CPLG, the licensing arm of Cookie Jar, has more than 35 years of experience in the licensing industry. CPLG's often-imitated company structure provides each of its clients with dedicated licensing, marketing and industry professionals and a fully-integrated design, legal and accounting service.